FMCG marketing solutions that turn digital campaigns into store sales

The convenience retail sector is defined by fragmented distribution, with PayPoint Engage giving you a direct line to the consumer. Our flexible, multi-channel platform delivers digital vouchers straight to shoppers’ phones in seconds – making it easy to activate, engage and convert.

With access to 40,000+ UK convenience stores, every voucher redeemed drives sales and unlocks high-value, first-party data to fuel smarter targeting and long-term growth.

Multi-channel FMCG promotions that drive in-store purchase

Whether you are an FMCG brand planning retail media for a high-impact promotional campaign, or a marketing agency creating seamless omnichannel shopper journeys, PayPoint Engage helps you connect with consumers – in store and online.

With our powerful tech and data-rich insights, you can connect with shoppers in over 40,000 convenience stores meaning we can turn everyday purchases into lasting brand impact.

Try it yourself

How Multi-channel FMCG promotions works

Try it today

Things you will need:

Customer scans promotional QR code or visits webpage

Customer enters their mobile number or email

Promotional voucher delivered in seconds

Customer redeems voucher in convenience store

Rewards and Results

What you can do with PayPoint Engage

Boost sales, not costs

Smarter promotions, better ROI. Drive trial and repeat purchase with tactical offers that protect your margins.

Sample smarter

Targeted, trackable sampling. Deliver vouchers to the right consumers and measure performance in real time.

Reward what matters

Incentivise real-world behaviour. Create timely, relevant rewards based on everyday shopper actions and habits.

Build deeper connections

More than just redemptions. Use each voucher to gather insights, nurture loyalty, and stay top of mind.

Create brand moments

Experiences that stick. Launch gamified or story-driven campaigns that turn a simple discount into meaningful engagement.

Launch, learn, optimise

Agile campaigns, real insight. Test new products quickly and collect real-time feedback to refine future launches.

Turn data into growth

From redemption to retargeting. Capture first-party data and use it to fuel sharper media, CRM, and brand decisions.

What sets us apart?

With our connected retail network and ready-to-activate digital infrastructure, brands can launch fully trackable in-store campaigns. From discounts to digital games, all through one simple setup.

Try our customer journey

High redemption rates

Our digital vouchers consistently drive strong consumer engagement in store. Don’t just reach consumers, activate them. Talk to our experts to see the specific conversion data for your sector.

Rich data analytics

Actionable, real-time insights and redemption rates. See who is buying and where your campaign is succeeding. We provide prompt, detailed reporting giving you the data needed to optimise your strategy and plan your next move.

Quick to set up, easy to repeat

Campaigns are fast to launch and simple to manage. Our agile platform is designed to launch campaigns rapidly, manage with ease – test and scale what promotion works and where.

Additional consumer channels

Enhance your digital FMCG campaign with high-impact retail touchpoints, including receipt advertising in 30,000+ stores and digital screens on 19,000+ customer-facing PayPoint devices.

Ready for your next campaign? Get in touch

We’d love to show you what’s possible. Share your details and we’ll be in touch to arrange a demo.

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